McGregor joins with more than 20 years of experience to further drive the company’s strategic direction & growth

LIVONIA, Mich., Feb. 10, 2021 – Lodasoft, a Digital Workflow Platform designed by mortgage veterans to revolutionize loan origination and task automation, today announced that Roy McGregor has joined as its new EVP of Strategy, where he will lead the company’s creation and execution of strategic initiatives to support its continued growth.

McGregor adds more than 20 years of industry experience to the Lodasoft team, spanning all facets of the mortgage space, including wholesale, retail and technology. Most recently, he was Director of Strategic Development for Ignite Integration Solutions, Inc., a custom software provider focused on the mortgage industry. Additionally, McGregor held executive leadership positions at LendGenuity, Agile One Solutions, Awesome Technologies and MyAMC, as well as EverBank and GE Capital.

“I am excited to join the Lodasoft team,” said McGregor. “They have created a unique and robust digital workflow platform that sits parallel to current systems via open APIs, revolutionizing the loan manufacturing process. Through my experience, I aim to work closely with their team to further grow the company as the industry’s #1 solution to help eliminate complexity and automate the manual workflow within the loan process.”

Experiencing rapid growth over the last 15 months, Lodasoft is a Digital Workflow Platform designed by mortgage veterans to enhance productivity and quality while providing structure and guidance for all members of the process. Lodasoft sits parallel to current processes and systems while eliminating redundancies to ensure users feel familiarity and have the right solutions to execute at the highest level. Lodasoft's configurable engine and best-in-class integrations allow for success.

“At Lodasoft, our goal is to make the loan process simple and fast while improving the customer experience for our clients,” said Adam Batayeh, President of Lodasoft. “We are confident that Roy’s vast experience within the mortgage industry will not only be invaluable to us as an organization to maintaining that goal, but also to our clients and the industry as a whole.”

About Lodasoft

Lodasoft is an award-winning and highly acclaimed mortgage task automation software designed by mortgage veterans to enhance productivity and quality. The Lodasoft Digital Workflow Platform leverages enterprise intelligent loan manufacturing (iLM) to drastically reduce the cost to originate. Lodasoft enhances workflow throughout the enterprise’s lending lifecycle by implementing task-based automation, identifying training opportunities, and freeing branches and internal staff to focus on growth. For more information, visit www.lodasoft.com.